Challenge: Bring the OG reality series to a new platform in a real world that's now more complicated and connected than ever before.

 

Solution: ​Tell the true story from the roommates perspective, giving fans a more authentic connection to the series.

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Results: ​

• 3k+ Facebook Group Members in 90 Days

• 7.6k IG Followers in 30 Days - now at 11.3k

• ~10M Organic impressions/week on Instagram