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Apple Maps 

B2B Product Launch

Put your business on the map with Business Connect.

Apple Business Connect is a new free tool that helps small business owners look better and reach further through Apple Maps. Launching this product required creativity, bravery, and Business Affairs.

 

The goal of the campaign was to inspire business owners to put their businesses on the map. But not just B2B - we wanted to talk to business people, like people. Moreover, we needed to inspire business owners to sign up for Business Connect.

:60s Hero Film

**Disclaimer: the team is not responsible for any intense donut cravings you may have after watching.

Static Display/Banner Ads

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Animated Ads

Design & Identity Toolkit

We honed in on a design system with a clear graphic language to resonate with business owners everywhere and live on beyond the campaign. 

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© 2021 by Alison Gips.

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