In my converged media class, I was tasked with a two part project. The goal was to build upon user research and information architecture assignments and complete a finalized prototype of an app we thought up.

 

We were given a scenario where we were hired to help develop a web app for JMU students that solves the design question, “How might we improve the experience of students trying to discover new things in downtown Harrisonburg?” The objective of part one was to consider a design question and conduct user research around the question.

USER RESEARCH 
&
AXURE PROTOTYPE

I came up with 5 research questions and created a survey on Google Forms to distribute to my target audience. Once I received feedback and analyzed the responses, I made a list of what the app should do. From this point, I relied on user research to create two unique, fictional personas based on the information gathered in the interview.

 

The first persona represents the most common feedback from users, while the secondary persona represents the secondary-level requests. Once all the information was collected, I aggregated the information into one cohesive user research report for submission.

Part two of the project focused on a mock-up of the app using Axure.  

 

For the assignment, we were required to do include specific elements, one of which is a custom logo. The other requirement was to link pages together and add two additional interactions to the app.

Part two of the project focused on a mock-up of the app using Axure.  

 

For the assignment, we were required to do include specific elements, one of which is a custom logo. The other requirement was to link pages together and add two additional interactions to the app.

AXURE PROTOTYPE